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On The Rise: PRETTYMUCH

Imagine if One Direction were made in 2017 – 5 boys, all kind of good looking, none of them play instruments… that is who PRETTYMUCH are.

On The Rise: PRETTYMUCH

PRETTYMUCH

Pop Stop

W!ZARD News Author

Pop Stop is W!ZARD Radio Media’s pop brand. We track thousands of emerging pop artists and use data to track their future growth. Then we play their music on-air (Fridays, 3pm BST) and write about them right here to introduce you to your next favourite artist.

In 2017, the direction of pop music often seems to start with the letter ‘R’ and end with the letter ‘B’ (if you didn’t get that, we were referring to R&B). The direction of massive pop producers such as Calvin Harris says a lot about where music is coming.

Introducing: PRETTYMUCH


Imagine if One Direction were made in 2017 – 5 boys, all kind of good looking, none of them play instruments… that is who PRETTYMUCH are.

Oh, and it helps that they’re signed to the same label as Harry and the Gang (*epic fan tension*) were – Simon Cowell’s Syco Music.

The American group are Simon’s latest project to help fill that gap in his heart which is used to being filled by the sounds of Harry’s high notes and Niall’s tender Irish accent. The only difference being that, as much as you loved One Direction (and trust us – WE LOVED THEM), PRETTYMUCH are pretty much cooler.


The band made up of Brandon Arreaga, Nick Mara, Zion Kuwonu, Austin Porter and Edwin Honoret have released their debut single ‘Would You Mind’ today (with a notable exception of the obligatory question mark after what is obviously a question).

The track reminds us of N*SYNC (well, we weren’t alive when they were popular, but still a bit of a Throwback Thursday) and is a love song about whether a girl would mind if they, you guessed it, made out.

At least there’s consent!


The track isn’t a departure for the band – they first got known from their covers of the likes of Drake’s ‘Passionfruit’ and Michael Jackson’s ‘Don’t Stop Til You Get Enough’ – so if those are their inspirations, they’re in good company!

We have no doubt than in months to come, they’ll be in kimono’s in Japan in front of a sold-out crowd. That’s what it means to be a band on the rise, right?

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